In-Article Advert Packages

Our In-Article Visibility Packages place your professionally designed advert inside selected Newcastillian News articles—where readers are already engaged, informed and paying attention.

Choose Your In-Article Visibility Package

More placements. More exposure. More impact.

Evergreen Exposure | Design Included | Social Media Promotion | Trusted Local Audience

R 8 000 Once Off

6 x in-article advert placements
Evergreen placement (never removed)
1 x Professional advert design included
1 x Facebook post
1 x Instagram post
1 x Facebook & Instagram story share
1 x WhatsApp Groups post
1 x WhatsApp Channel post
1 x LinkedIn post
Clickable link or WhatsApp number
Admin approval before publishing

Entry Package

R 13 000 Once Off

10 x in-article advert placements
Evergreen placement (never removed)
1 x Professional advert design included
1 x Facebook post
1 x Instagram post
1 x Facebook & Instagram story share
1 x WhatsApp Groups post
1 x WhatsApp Channel post
1 x LinkedIn post
Clickable link or WhatsApp number
Admin approval before publishing

INCLUDED

NOT INCLUDED

How It Works

Choose your Boost

Select 6, 10, 16, 20,26 or 30 in-article advert placements based on the visibility your business needs.

Complete Payment

Pay securely online to confirm your campaign.

Submit your content

Provide your logo, preferred wording, contact details, images and destination link.

Design & Approval

Our team professionally designs your advert and sends it to you for approval.

What We Need From You

Professional advert design is included. To create your advert, please provide clear, accurate content and the best-quality brand material available. Campaign scheduling begins after all required material and final approval have been received.

Logo: Supply a clear, high-resolution logo, preferably in PNG format with a transparent background.
Images: Provide high-quality photographs or product images relevant to your campaign.
Advert Message: Supply your main offer, essential wording and any important dates, prices or conditions.
Contact Details: Include the telephone number, email address or WhatsApp number customers should use.
Destination Link: Provide the website, landing-page or WhatsApp link that the finished advert should open.
Brand Direction: Share your preferred colours, fonts or existing brand guidelines, where available.
Approval Contact: Provide the name and contact details of the person authorised to approve the final design.

Lead Time: Please allow for one to two working days from receipt of all content and payment for design, approval and campaign scheduling.

In-Article Visibility FAQs

What is an In-Article advert placement?

An In-Article advert placement positions your business advert inside a selected Newcastillian News article. This allows your message to appear within the reading experience, where audiences are already engaged with trusted local and regional news.

Where inside an article will my advert appear?

Adverts are placed at a suitable point within eligible Newcastillian News articles, where they remain clearly distinguishable from the editorial content. The exact position may differ according to the length, structure and layout of each article.

What is the difference between the six packages?

The packages differ according to the number of In-Article advert placements and the period over which the campaign is rolled out:

Starter: 6 placements over 1 week
Growth: 10 placements over 1 week
Advantage: 16 placements over 2 weeks
Boost: 20 placements over 2 weeks
Pro: 26 placements over 3 weeks
Elite: 30 placements over 3 weeks

Every package also includes graphic design and supporting promotion across Newcastillian News’ selected social media and WhatsApp channels.

What does “1 Week”, “2 Week” or “3 Week Visibility” mean?

This refers to the period over which your new In-Article placements and included promotional posts are scheduled.

For example, a two-week package is rolled out across two weeks rather than publishing every placement at once. This creates more consistent visibility and allows your business to reach readers across multiple publishing days.

Will my adverts disappear when the campaign period ends?

No. The campaign period refers to the initial rollout of your placements. Once published, your advert remains visible inside the selected articles, providing ongoing exposure as those articles continue to attract readers.

A placement may be removed if the article is deleted, materially updated or withdrawn, or where removal is necessary for legal, editorial, technical or operational reasons.

Can I choose the exact articles in which my advert appears?

You may tell us which towns, audiences, products or services are most relevant to your campaign. However, Newcastillian News selects the final articles according to suitability, availability and editorial context.

Placement inside a particular article cannot be guaranteed unless this has been agreed to separately in writing.

Will the same advert appear in every article?

Yes. Your package ordinarily includes one professionally designed campaign advert that is placed across the selected number of articles.

Where significantly different adverts, messages or campaign variations are required, additional design or administration charges may apply.

Is graphic design included?

Yes. One professional digital advert design is included with every In-Article Visibility Package.

Our team will use the logo, images, wording, offer and contact information supplied by your business to create the advert. The completed design will be sent to you for approval before publication.

What information must I provide?

To begin the design process, please provide:

Your business name and logo
High-quality product, service or campaign images
The main offer or message
Contact details
Your website or WhatsApp link
Any important dates, prices or promotional conditions
Relevant brand colours or guidelines

Supplying complete and accurate information helps us prepare and launch your campaign more efficiently.

Can customers click on my advert?

Yes. Your advert can be linked to a relevant destination, such as your website, online store, booking page, enquiry form, telephone number or WhatsApp conversation.

You must provide the correct destination link before the campaign is published.

Which social media platforms are included?

Every package includes one promotional post across the following Newcastillian News channels:

Facebook
Instagram
WhatsApp Groups (2)
WhatsApp Channel
LinkedIn
One story share across Instagram and Facebook

The social media component supports the In-Article campaign but does not increase according to the number of article placements unless otherwise stated.

Can I decide when the social media posts are published?

You may provide preferred dates or advise us of time-sensitive offers. Newcastillian News will schedule the posts according to campaign availability, publishing requirements and the agreed campaign period.

Requested dates will be accommodated where reasonably possible but cannot be guaranteed until confirmed by our team.

Can I decide when the social media posts are published?

Requested dates will be accommodated where reasonably possible but cannot be guaranteed until confirmed by our team.

How soon will my campaign begin?

Please allow up to 1 working day from the date on which payment and all required campaign material have been received.

Incomplete information, delayed feedback or substantial design changes may affect the campaign start date.

Will I approve the advert before it goes live?

Yes. The completed advert will be sent to you for approval before it is published.

It is the advertiser’s responsibility to check that all names, prices, dates, contact details and claims are correct. Publication proceeds once final approval has been received.

Can I request changes to the design?

Reasonable corrections can be made during the approval process. Substantial changes to the original brief, additional concepts or a complete redesign may be quoted separately.

Once the advert has been approved and published, replacement or design fees may apply to further changes.

Can I change my offer after the campaign has started?

Changes may be possible, depending on the campaign stage and the number of placements already published.

Any revised artwork must be approved before it is uploaded. Additional design, replacement or administration charges may apply.

Are specific results guaranteed?

No advertising platform can guarantee a specific number of enquiries, sales, bookings or conversions.

In-Article Visibility Packages provide your business with defined advertising placements and supporting digital promotion. Campaign performance will also depend on your offer, artwork, pricing, reputation, customer service and the relevance of your message to the audience.

Does buying advertising guarantee editorial coverage?

No. Advertising and editorial coverage are managed separately.

Purchasing an advertising package does not guarantee a news article, interview, favourable editorial treatment or coverage of your business, products, services or events. Newcastillian News retains complete editorial independence.

Can any business purchase an In-Article Visibility Package?

All advertising is subject to approval. Newcastillian News may reject or request changes to advertising that is misleading, unlawful, offensive, unsafe, discriminatory, of poor quality or inconsistent with our advertising standards.

Certain industries, products or claims may require supporting documents before publication.

What happens if my advert is not approved?

Where possible, our team will explain what needs to be corrected or replaced. Publication can proceed once acceptable artwork and information have been supplied.

Where an advert cannot be accepted, the matter will be handled in accordance with the Newcastillian News Advertising Terms.

All In-Article Visibility campaigns are subject to approval. Payment does not guarantee publication if the advert is unsuitable, misleading, unlawful, non-compliant or conflicts with Newcastillian News advertising standards. Advertising purchases do not influence editorial coverage or guarantee sales, leads, clicks or engagement.

In-Article Advert Packages

Choose Your In-Article Visibility Package

STARTER

GROWTH

ADVANTAGE

BOOST

PRO

ELITE

INCLUDED

NOT INCLUDED

How It Works

What We Need From You

In-Article Visibility FAQs